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Life Magazine
1936, logo
Richmond was given just a few days to design what became "one of the most emblematic magazine covers in the world," according to graphic-design historian Steven Heller. His distinctive san serif logo became the magazine's most readily recognized design element.
Really classic!
During the existence of the publication, and well after, this logo left an indellible impression as to the absolute essence of the corporate policy influencing content. The logo became as recognizable as the flags of most nations, and rivaled the evocative power of the “Stars and Stripes”, the “Union Jack”, the Swastika and the Hammer and Sickle.
bloody red is life
The photographs we all know, the ones that defined most of the Twentieth Century, were, in many cases from the pages of LIFE magazine. I was lucky to work there in for several years in the 1990s and got to meet many of the people who made those images. I am married to a former LIFE magazine photographer, too.
That red logo is timeless.
The definition of iconic!
This is what we call “bullet-proof.”
One word to suggest contemplation of all!!!
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